The globally known smartphone brand Vivo, recently launched its VIVO X80 device in the X series. The brand also declared campaign named ‘Stories. Redefined.’ along with the launch of this latest smartphone where it collaborated with filmmaker to produce the the of storytelling on screen through the smartphone. The company also invited people across Pakistan to share their stories whereas Vivo collaborated with Hamza Lari- a well-known and well-respected director in the film industry to empower users to make the best out of vivo’s leading technology for channelizing their creative talent by exploring vivo’s X80 to make films. The brand has officially released film named “Imtehan” through its official media channel.
This short film is written b famous actor, director and writer Ahsan Rahim who selected the most common life and relatable and a very touching story which has been brought into reality with Vivo X80 by Hamza Lari. Hamza Lari shared his experience of using a smartphone to make film and elaborated the most used vivo X80 camera features saying that it has been absolute pleasure partnering with vivo for this filmmaking project. He further added that X80 is truly magnificent and he constantly explored different features during the day and night shoots and the whole process was so simple as the device is completely user friendly and the collaboration with ZEISS has further ensured that the user experiences professional photography at its best.
Director Brand Startegy at vivo Pakistan, Mr. Muhammad Zohair Chohan also paid a tribute to Hamza Lari saying that it has been an honor to work with such creative minded person who is equally passionate about the entire process. He said that we couldn’t be prouder of our achievement in form of X80 and we are proud to introduce smartphone master like vivo X80 into the market because of its extraordinary camera features which will inspire youngsters to achieve after their dreams.