Syntax Communications, a leading strategic communications and PR company, recently organized a groundbreaking event in Pakistan’s election year. The event, titled “Not So Round Table,” brought together experts and analysts from various industries to discuss how political parties can effectively brand and capitalize on their election campaigns, build narratives for voters, and communicate with stakeholders.
With its commitment to breaking the clutter and introducing new perspectives to the political debate, Syntax Communications has taken a significant step towards revolutionizing political campaigning in Pakistan.
The event witnessed the participation of prominent journalists, social media personalities, and political commentators who shared their valuable insights. Among the distinguished panelists were Mazhar Abbas, Asfhan Subohi, Maria Memon, Nadia Naqi, Muzamil Shah, Shehzad Ghias, Sidra Iqbal, and Rehman Azhar.
These influential individuals engaged in insightful discussions about the evolution of political campaigns over the decades and the challenges and opportunities presented by the digital era. Moreover, Ahmed Kapadia, Chairman and CEO of Synergy Group, and Faheem Ahmed, COO of Synergy Group, also graced the event with their presence, contributing their expertise to the discussions.
In today’s fast-paced world, election campaigns have evolved significantly, adapting to technological advancements, data mining, social media platforms, and online polls.
While Pakistan is gradually moving in the same direction, Syntax Communications recognizes that the central leadership narrative and party line still play a vital role in campaigning, surpassing any local or on-ground factors. By organizing the “Not So Round Table” event, Syntax Communications aims to propel political campaigns in Pakistan to the forefront of innovation and strategic communication.
Ahmed Kapadia, Chairman and CEO of Synergy Group, expressed his enthusiasm for the event, stating, “It is indeed an industry first from a PR & Communications industry’s perspective in Pakistan, whereby we managed to get a diversified outlook on political branding in one room and have a political debate with a marketing perspective.”
He further emphasized that this event marks the beginning of a series of similar sessions to be held throughout the year, creating a platform for informative discussions on political branding and communication strategies.
With its unparalleled expertise in strategic communications and PR, Syntax Communications is poised to reshape the landscape of political campaigning in Pakistan. By bringing together experts from various industries, the company provides a unique opportunity for stakeholders to delve deep into the intricacies of political branding and communication.
This collaborative approach enables political parties to develop comprehensive and effective campaigns that resonate with voters, harness the power of technology, and leverage data-driven insights.