Taoufik Aboudia: Driving Digital Transformation and Youth Empowerment in Morocco

Taoufik Aboudia is a Moroccan entrepreneur, civic leader, and digital strategist known for his contributions to territorial innovation and socio-economic development. He is the Vice President General of CGEM Marrakech-Safi, a member of the national CGEM Tech Ecosystem Commission, and President of the Regional Youth Policy Advisory Council. He plays a significant role in bridging entrepreneurship, cultural heritage, and digital transformation across Morocco, with recognized influence in both public policy and private sector ecosystems.

While his initiatives have a national scope and impact, his most active engagements remain rooted in the Marrakech-Safi region, where he continuously builds bridges between local potential and global innovation.

Early Life & Background:

Taoufik Aboudia was born in Marrakesh, Morocco, in a culturally vibrant environment that fostered both critical thinking and creative exploration. His academic journey focused on advanced studies in Philosophy and the History of Sciences, which gave him a strong intellectual foundation to examine systems, meaning, and societal change. In parallel, he taught himself computer science and digital strategy, developing a rare dual fluency in abstract reasoning and technological execution.

These formative years, combining theory and pragmatism, laid the groundwork for his unique multidisciplinary approach to entrepreneurship and civic action.

Career & Professional Journey:

Aboudia’s career spans multiple domains: digital innovation, public-private partnerships, and intellectual leadership. He is the founder of Webpick, a company specializing in IT sourcing and digital publishing, which developed over 80 online magazines across Europe and Asia. These platforms collectively generated more than 4 billion page views, positioning Webpick as a major player in performance-based media and online content strategies.

Building on this international digital expertise, he co-founded Emerging Business Factory (EBF) in Marrakesh, a creative and tech hub that became a landmark incubator for Moroccan startups and cultural entrepreneurs. EBF catalyzed a new model of ecosystem building, deeply tied to local context and global ambitions that has supported nearly 7,000 projects and facilitated funding for more than 2,400 by 2025. EBF also launched the Digital Transformation Kiosks (KTD) and contributed to the Pass Jeunes program with the Ministry of Youth and Culture.

In parallel, Aboudia assumed a series of national and regional leadership roles:

• Vice President General of CGEM Marrakech-Safi, advancing regional economic resilience and SME development
• Member of the National Tech Ecosystem Commission at CGEM, contributing to Morocco’s national digital and innovation strategies
• President of the Youth Integrated Policy Advisory Council (ICPJ) in Marrakech-Safi, supporting interministerial youth policies
• Vice President of the Museum Foundation of the Western High Atlas, linking culture, science, and regional identity
• Honorary Member and Chair of the Digital Commission at Turath, an association dedicated to preserving Moroccan heritage
•  Vice President of the Sidi Ghanem Business Association, one of Morocco’s most dynamic industrial zones
• Vice Secretary General of the Regional Tourism Council (CRT) Marrakech-Safi, driving data-based and experiential tourism innovation
• Chairman of the DigiTurath Commission at Turath, an association promoting digital heritage preservation.

He also works as a consultant to national clusters, including

• the Confédération Nationale du Tourisme (digital strategy),
• the Moroccan Aerospace Cluster,
• and the Moroccan Medical and Biomedical Industry Cluster.

Achievements & Contributions

• Founder of Webpick, an internationally recognized digital company with billions of page views and global reach
• Founder of EBF, a model incubator and co-creation space in Morocco
• Strategic lead on “Pass Jeunes”, a national youth platform powered by the Ministry of Youth and CultureInitiator of KTD (Kiosques de Transformation Digitale), a scalable model for digital inclusion at the territorial level
• Co-creator of Tamwil.ma, a platform connecting entrepreneurs to funding and support nationwide
• Contributor to CRT Augmenté, a regional TravelTech initiative blending AI, storytelling, and territorial branding
• Cofounder of AdKibo, a performance-driven media buying agency specializing in Meta, Google, and TikTok campaigns

  Co Founder of L’École du Digital (EDD), a practice-first training initiative preparing youth for careers in design, development, and digital production
• Author and co-author of policy studies, ecosystem mappings, and regional development insights
• Public speaker and writer, known for his philosophical tone and visionary yet pragmatic perspective

His work synthesizes high-level strategy, civic purpose, and digital execution, positioning him as a national thought leader and practitioner.

Philanthropy & Social Impact

Beyond his institutional roles, Taoufik Aboudia has long been involved in youth-focused and socially driven initiatives. He has participated in over tens of volunteering activities related to youth empowerment, particularly in high schools, universities, and local communities. He has also provided financial support to student-led initiatives and associations across educational institutions.

In the wake of the 2023 earthquake, Aboudia contributed to the creation of an emergency support mechanism for affected populations, notably in the Al Haouz province, through a coordinated effort between Emerging Business Factory (EBF), the Sidi Ghanem Business Association (AESG), and INDH.

He is also the founder of Kech Tech, an initiative aimed at fostering a dynamic local tech community in Marrakech by connecting developers, entrepreneurs, and digital professionals. Over the years, he has supported several social projects, including contributions to Dar Tifl, SOS Village, and other associations working with vulnerable populations.

His approach to impact is grounded in ecosystem logic, mobilizing networks rather than isolated interventions, and leveraging both public and private instruments to sustain momentum.

Personal Interests & Values

A philosopher at heart, Taoufik Aboudia uses writing as a form of civic engagement. His blog, aboudia.me/notes, offers weekly essays where business meets introspection, and regional realities meet universal questions.

His influences range from Plato to Kant, from Ibn Arabi to Barthes, and his topics include agency, time, transformation, and responsibility. He advocates for a slower, more conscious model of progress, one that embraces complexity and honors silence as much as action.

“We don’t transform societies through performance alone, but through meaning, responsibility, and beauty.” — Taoufik Aboudia

As a father, ecosystem builder, and intellectual, he sees entrepreneurship not just as an economic act, but as a cultural and philosophical stance, a way to shape the future with care.