AlphaPro and Sada-e-Himalaya in collaboration with Pakistan federal union of columnist (PFUC) organized GB Social Media Summit 2018 on 23rd Dec 2018, at Arts Council, Rawalpindi. Adeel Ayub, MD AlphaPro highlighted the role of tourism and how it has improved economies for various countries like Malaysia which is purely based on tourism. Even Saudi Arab stepped forward to open doors for tourism.
Pakistan has great potential not just in terms of tourism but for Religion based tourism also due to many religiously important places for Hindu, Sikh and Buddhists.
Gilgit Baltistan is culturally and naturally very rich and no step has been taken until now to promote it on the platform of Social Media. This is the initial step which will be followed by serious of such activities to promote GB. This has been very useful in spreading the word about the cultural richness of Gilgit Baltistan. The summit has promoted the detailed culture of GB. Guests were received by beautiful dressed children in traditional dresses and the event included traditional musical performance, the famous cultural GB sword dances and traditional soothing music.
The event has been appreciated by the international travel blogger Ms Aylee who is currently in Pakistan and was present at the summit. She is completely in love with the natural gifts nature has given to the land of Gilgit Baltistan. The mountains, lakes and rivers have given her lifetime experience and she has closely observed the people of Gilgit Baltistan and the fact that they are struggling to survive in such beautiful yet challenging environment.
Spokesperson Government Gilgit Baltistan Mr. Rasheed Arshad praised organizers for the successful event, and also said that this is very good step that digital media company AlphaPro has taken the step to promote tourism through social media, this will really help to promote tourism in Pakistan and encourage provinces like Gilgit Baltistan to get more recognition worldwide.
The land of Gilgit Baltistan has been lacking attention but for the first time AlphaPro has taken this very required step to use the platform of social media and give Gilgit Baltistan the much deserved prestige. The land is so much rich in terms of beauty and culture that it should be promoted and tourists must be invited to explore this natural piece of art. MD AlphaPro Mr. Adeel Ayub has ensured efforts in future as well to match the narrative of Mr. Prime Minister to promote tourism in Pakistan to help the economy grow in a positive way.